Just came across this from my weekly Good Food Jobs email blast, and I have to say, this is a fantastic idea. Freshocracy is the brain child of Christina DeLaura who is working to bring sustainably harvested, fresh market ingredients to kitchen tables across NYC. A simple concept – she does the shopping at the market, prepares healthy recipes, incorporates pantry staples perfectly portioned so there is zero-waste, and delivers them to your door. She’s even done the math – the average cost of eating out is around $48 (with tax and tip), the average cost of take-out is about $19, and the average cost of a freshocracy meal is only $15 (which includes 4 servings). It sounds like a no-brainer for singles or families who want meals made from local ingredients but don’t have the time, energy, or access to farmer’s markets. What I love most is that amateur, at-home chef’s are learning new skills with each delivery, and hopefully spreading the message and sharing food love with others. A message from the maker – Join. Cook. Enjoy.
Thanks so much for the post! You summed it up beautifully — we are trying to make it easier for busy New Yorkers who want to eat better meals made from local ingredients to be able to do so.
And you are doing just that! When you are ready to expand to other cities in the Northeast, let me know!